How We've Helped

Market Research in the food and beverage industry has never been more important. The COVID-19 pandemic turned the food and beverage industry upside down and shuttered a staggering amount of businesses across the country. From restaurants to suppliers to delivery services, every aspect of the industry has changed. While the food and beverage industry has always been highly competitive, many are finding themselves not just trying to be competitive, but to simply survive. 

Market research can help your company find areas of growth and expose areas of weakness, gauge the satisfaction of employees and customers, and find a path forward for sustainability and growth.  

Our market research projects include:

  • Brand awareness/equity surveys for consumer packaged goods
  • Attitude & usage research around product categories
    • Organics / natural foods
    • Plant-based proteins
    • CBD
    • Wine, beer, and liquor categories and brands
    • Food delivery services
  • Foodservice manager surveys
    • Cleaning procedures
    • Restaurant trends

who We've Helped

Representative food and beverage clients encompass a range of large and small companies, in the US and around the world.

Our Help In Action

How Can We Help You?

If you are in the food and beverage industry and want to know more about how market research can benefit you, complete our contact form and one of our expert Client Strategists will contact you. On that discovery call, we will gather the information necessary for The Decision Co. to provide a strategy forward and a ballpark cost to achieve the end goal of your organization.